Behavioral Economics For Marketing: How to increase sales [Free Course]

Leverage latest scientific findings from behavioral economics & consumer psychology to boost conversions and sell more.
Instructed by: Lasse Fuss | Subject: Marketing, Marketing Fundamentals

Description

You will learn to master 4 highly effective Behavioral Economic Strategies - all based on latest insights from pioneering research! These strategies are used by some of the most successful entrepreneurs and online businesses. ACCESS EXCLUSIVE SCIENTIFIC EVIDENCE Scientific research in consumer and marketing psychology has made immense progress over the last years. Unfortunately, most findings are published in lengthy journal articles or are hidden in overpriced industry publications. This course will provide exclusive access to the science behind the most effective marketing strategies - without the jargon, easy to understand and action.

Outcome

1. Leverage latest behavioral economic marketing strategies
2. Apply scientific findings from consumer psychology
3. Use the Scarcity principle to get customers to act NOW
4. Increase willingness to pay by using Anchoring
5. Up-sell to more customers by using Extremeness Aversion
6. Optimize your website by using Social Norms and Priming
7. Increase conversions online & offline
8. Boost sales

Take This Course

Course Info

• 12 Lectures
• 1 Hour
• Language: English
• Subject: Marketing, Marketing Fundamentals
• Instructed by: Lasse Fuss
• Last updated on September 2017
• Platform: Udemy