A Comprehensive Guide to Monetizing Messenger for Brands & Businesses
Instructed by: Andrew Demeter | Subject: Marketing, Social Media Marketing
Instructed by: Andrew Demeter | Subject: Marketing, Social Media Marketing
Description
Facebook Messenger chatbots will be the next BIG marketing trend in 2017 and beyond. More than 1 billion people are active on Messenger every month, so why not monetize this platform as part of your/your client's social media marketing strategy? The beauty is that chatbots are still in their infancy, meaning that very few businesses are using them to sell. This equates to HUGE opportunity for you, as a digital marketer, because deploying a bot will help your brand — and whatever products you're selling — stand out from the competition.Outcome
- Respond to users with Artificial Intelligence
- Set up behavioral retargeting to drive sales
- Add up-sells to your e-commerce bot
- Automatically migrate user data to MailChimp & Google Sheets
- Analyze bot trends to improve conversion rates
- Grow your reachable users with Facebook Ads
- Use JSON plugins to expand functionality
- Hide Chatfuel branding
- Transfer ownership of a bot to a client without their password
- Personalize your messages with predefined user data
- Onboard new users quickly
- Add GIFs and emojis to your bot
- Integrate native audio & video to your bot
Course Info
- 32 Lectures
- 3 Hours
- Language: English
- Subject: Marketing, Social Media Marketing
- Instructed by: Andrew Demeter
- Last updated on August 2017
- Platform: Udemy