Video Marketing Scholars - Mini Course / Orientation [Free Course]

Learn how to get your YouTube videos on Page One of Google and drive traffic to your website for sales conversions
Instructed by: Scott Morris | Subject: Marketing, Video & Mobile Marketing

Description

Video Marketing Scholars (VMS) mini course is designed for entrepreneurs and business owners that are looking for ways to advertise their businesses without spending a fortune on advertising. Video marketing has grown exponentially and is a major tool for websites, YouTube and social media marketing. As a result, VMS designed this mini-course to introduce students to video marketing. VMS has determined that page one rankings on the major search engines begins with keyword research. This is the cornerstone of the course.

Outcome

1. Add royalty-free music to videos for a more professional feel
2. Understand why you should create 100 plus videos to enhance your authority and ranking on the search engines
3. Create meta-data (keywords, Title and description) that gets videos ranked on page one of the major search engines
4. Use keyword research to get your videos categorized properly by the search engines
5. Learn how Google and YouTube influence your ability to get videos ranked on page one

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Course Info

• 12 Lectures
• 1 Hour
• Language: English
• Subject: Marketing, Video & Mobile Marketing
• Instructed by: Scott Morris
• Last updated on April 2015
• Platform: Udemy