Modern Copywriting: Writing copy that sells in 2018

Learn how to strategically deliver words that get people to take action using the art and science of copywriting.
Instructed by: Evan Kimbrell | Subject: Marketing, Marketing Fundamentals

Description

The words you write for your business are directly tied to the overall success of your marketing efforts. On top of that, choosing the right words can make the difference between your launch hitting 5 figures or 7 figures ... … your clickthrough rates hovering at 15% or 70% … your Facebook posts being shared 20 times or 2,000 times … your landing pages converting at 5% or 65% And most important … The right words can make the difference between your business fighting to keep the lights on vs. your business breaking sales records every time you launch a new promotion. All because of the words you chose to put on the page. The best part? You don’t have to guess what to write. You can learn exactly what words will increase the level of your success … Every. Single. Time. No guesswork, no finger crossing, no hoping and praying the words you write will do what you need them to do. When you hit send or publish, you can feel comfortable knowing the words you’ve chosen have the best chance to get you more engagement, more subscribers, more conversions, more sales, or more of whatever it is you’re looking to accomplish. And you can do this by learning how to effectively apply copywriting best practices to everything you write. Whether you’re aware of it or not, copywriting is one of the most essential elements of effective marketing. It’s the art and science of strategically delivering words that get people to take some form of action. Need more subscribers? Copywriting can help. Need more opens, more engagement, more conversions? You’ve got it. Copywriting can help there, too. How about more sales? Of course! Becoming good at copywriting gives you one of the most powerful and predictable tools to transform the success of your business. Sound too good to be true? Well, imagine this … You’re sitting at your computer, coffee in hand, writing an email to your list of subscribers. You’re excited because you know - based on the copywriting techniques you’ve used in both the subject line and body of your email - there’s a high likelihood your subscribers will not only open your email, but also read what’s inside and be motivated to click on your call to action. You’re even more excited because those very same users are going to click-through to a landing page with proven persuasion tactics baked into the copy on the page … almost guaranteeing a flood of conversions and sales for your business. You wrap up the email, hit send, take a deep breath, and start watching the orders roll in. Sounds pretty amazing, don’t you think? Well, that’s exactly what you’re going to learn how to do in this course.

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Course Info

• 64 Lectures
• 7 Hours
• Language: English
• Subject: Marketing, Marketing Fundamentals
• Instructed by: Evan Kimbrell
• Platform: Udemy