Session 6: Comprehend and develop your own multi-channel lead acquisition and lead nurturing programs!
Instructed by: Brian Bozarth | Subject: Marketing, Marketing Fundamentals
Instructed by: Brian Bozarth | Subject: Marketing, Marketing Fundamentals
Description
The Live Marketing Leadership Workshop is now available online! With hours of project-based videos and interactive homework sessions, you will join the many before you and develop your own complete marketing strategy for your brand by the end of this course. The difference with this course and other digital marketing courses is that you will learn the WHY of marketing that the modern marketing leader is required to know. ★★★★★ "This is the best marketing innovation I have seen in years." - Ignacio Agacevic The Marketing Leadership Masterclass is split into 6 different online sessions, each focusing on a different aspect of marketing leadership. In Session 6 we will focus on Multi-Channel Lead Acquisition In today's world of the fully integrated consumers, it is more important than ever to understand the priority and role of every channel and device in your marketing toolkit. Which is why, in this Session, you will learn how your business can design and optimize lead acquisition campaigns through the major channels including social, search, and email. The purpose of this lesson is for you to comprehend and develop multi-channel lead acquisition and lead nurturing programs based on what you have already developed with Your Models in Session 1, The Belief Framework in Session 2, and the Content that fills out the Belief Framework in Session 5. This Session is the culmination of all prior Sessions. So I look forward to pulling together all that we have learned in the previous lessons so that you complete this course with the necessary skills and knowledge to be an effective leader in today’s business world.
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Course Info
- 44 Lectures
- 3.5 Hours
- Language: English
- Subject: Marketing, Marketing Fundamentals
- Instructed by: Brian Bozarth
- Platform: Udemy
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